NOW – The ‘National Organisation for Hydrogen and Fuel Cell Technology’ becomes the ‘National Organisation for Sustainable Mobility’
Berlin, 2 February 2026 – The ‘National Organisation for Hydrogen and Fuel Cell Technology’ becomes the ‘National Organisation for Sustainable Mobility’. With a new name and logo, the federally owned company is revamping its public identity to reflect its product portfolio, which has grown over the years.
NOW GmbH has been supporting the German government in its climate and industrial policy goals since 2008. Originally founded to coordinate the National Innovation Programme Hydrogen and Fuel Cell Technology (NIP), NOW GmbH has significantly expanded its portfolio over the past 18 years. Today, its technological remit covers the areas of hydrogen, batteries and renewable fuels – both in terms of drive systems and fuels as well as infrastructure. Since December 2019, the National Centre for Charging Infrastructure, under the umbrella of NOW GmbH, has been driving the expansion of charging infrastructure in Germany forward.
Dagmar Fehler, CEO and spokesperson for NOW GmbH:
Since our inception in 2008, we have been supporting the German government in its transformational shift towards climate-friendly mobility.
”In 18 years, we have established ourselves as a competent partner and have continuously expanded our areas of expertise. Achieving climate targets remains our central task. Our new name sums this up: we are driving the necessary change forward – with proven expertise, innovative solutions and a firm commitment to making mobility sustainable.”
“Driven by change”
The new claim sums up NOW’s mission: To actively drive change towards a climate-neutral future – through expertise that provides guidance and delivers visible results. NOW’s new website provides an insight into the company’s portfolio: www.now-gmbh.de/en
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NOW – The ‘National Organisation for Hydrogen and Fuel Cell Technology’ becomes the ‘National Organisation for Sustainable Mobility’, source
